Sports Copywriter

Job description

At SolidStake, we believe that powerful ideas deserve bold storytelling. As a venture studio at the intersection of marketing, digital entertainment, and operations, we specialize in launching and scaling brands that captivate audiences and redefine online experiences.

We’re not just strategists—we’re creatives, brand builders, and growth architects. From crafting breakthrough campaigns to driving data-informed performance, our teams blend imagination with insight to shape narratives that resonate and convert. Whether it’s bringing a new venture to life or accelerating one that’s already growing, we move fast, think big, and execute with purpose.

At SolidStake, we foster a culture where collaboration fuels creativity. We champion diverse talent and fresh perspectives, creating space for every team member to take ownership, elevate their craft, and make a real impact. Join us and help shape the brands—and the stories of tomorrow.

Position Overview:

We are looking for a passionate and detail-oriented Sports Copywriter to join our team. In this role, you will create engaging, accurate, and SEO-optimized content related to sports betting, events, and promotions. You will play a key role in delivering compelling copy that enhances user engagement and supports business growth.

Responsibilities within the team:

  • Write, edit, and proofread high-quality sports-related content for websites, landing pages, newsletters, and marketing campaigns

  • Create engaging content for sports betting markets, odds, match previews, and promotional offers

  • Adapt tone of voice based on brand guidelines and target audience

  • Collaborate with SEO specialists to optimize content for search engines

  • Work closely with marketing, CRM, and product teams to align content with campaigns and business objectives

  • Stay up to date with major sports events, trends, and industry news

  • Ensure all content complies with regulatory and responsible gambling guidelines

  • Localize and adapt content for different markets where required

Job requirements

Facing the challenges of the role requires:

  • Proven experience in copywriting, within sport betting and iGaming industries

  • Strong understanding of sports (e.g., football, basketball, tennis) and betting terminology

  • Excellent writing, editing, and proofreading skills in English

  • Experience in creating sports email

  • Basic knowledge of SEO principles and content optimization

  • Ability to work in a fast-paced environment and meet tight deadlines

  • Strong attention to detail and organizational skills

  • Experience working in iGaming or sports betting companies

  • Familiarity with CMS platforms

  • Experience in content localization or working with multiple markets

  • Knowledge of additional languages

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